Process
1
Brief & Planning
Before starting a content and blog project, we conduct a comprehensive briefing to understand your brand's expectations and goals. We identify your needs and objectives by listening to your brand communication preferences. During this stage, we perform detailed analyses to comprehend your brand's identity and tone of voice. The briefing establishes the project's foundation, directing the strategic planning and content creation phases.
After briefing, we develop a strategic plan for your content and blog project. In this planning phase, we create a content calendar, perform keyword research, and identify the most effective content types for the target audience. We also outline the necessary resources and timeline to meet your brand's goals. The planning process serves as a guide at every project stage and ensures success.
2
Creating a Content Strategy
During the content strategy creation phase, we develop content plans that align with your brand's objectives. At this stage, we conduct keyword research to build a foundation for SEO-optimized content. We also generate content ideas that provide value by addressing the interests and needs of your target audience. A well-defined content strategy offers a roadmap for reaching your brand's digital marketing goals.
We identify various content formats and distribution channels in the content strategy creation phase. We develop plans for content such as blog posts, articles, infographics, and videos. We also outline how to share your content on social media, email newsletters, and other digital platforms. Strategic content planning enhances your brand's online visibility and helps you build a strong connection with your target audience.
3
Content Creation
After developing the content strategy, we begin producing high-quality and original content. Our professional writers generate engaging, SEO-optimized content that reflects your brand's voice. We tailor each piece of content to the identified keywords and the needs of your target audience. Throughout the content production, we focus on thorough research and validation to provide accurate and reliable information.
In content production, we make your content more captivating by integrating visual and multimedia elements. Infographics, videos, and visuals help convey your message more effectively. Our content supports your brand's digital marketing strategies and increases user retention on your site. Throughout the production phase, we continually gather feedback to optimize and improve your content.
4
Publishing Contents and Monthly Reporting Process
Following content production, we publish it in line with the defined strategy. We ensure timely publication on the appropriate platforms. During this stage, we focus on making your content SEO-friendly and presenting it in a user-friendly format. We optimize your content during publishing to enhance its search engine ranking.
After publishing your content, we regularly monitor and report on its performance. Our monthly performance reports provide analysis of engagement, traffic, and conversion rates. Based on these insights, we continuously optimize and improve your content strategy. Performance reporting makes your content more impactful and supports your digital marketing goals.
Customer Opinions
Tasarlab stands out in the industry with its innovative approach and professionalism. The agency's user-centered solutions reflect the strengths of the brand.
Zehra Ezgi Apak
Corporate Communications Manager
Sarar
Customer Opinions
Thanks to the quick responses and feedback we received from Tasarlab, we've always been ahead of schedule.
Damla Baba
Brand & Communication Sr. Specialist
Prometeon
FAQ
Content and blog management services enhance your brand's online visibility and engagement by offering expert content creation and management processes. These services include developing content strategies, conducting keyword analysis, writing SEO-friendly content, creating a consistent content calendar, and publishing content. Additionally, performance reporting and analytics ensure continuous optimization of your content.
Content and blog management are cornerstones of digital marketing. Regularly producing high-quality content boosts your brand’s online visibility, enhances SEO performance, and strengthens engagement with your target audience. A well-managed blog increases customer loyalty and helps you reach potential clients. This approach reinforces your brand’s industry authority and reliability, helping you meet your digital marketing targets.
The content strategy creation process starts by developing content plans aligned with your brand objectives. We lay the foundation for SEO-friendly content by conducting keyword analysis. We create content ideas that resonate with your target audience, adding value based on their interests and needs. With a content calendar, we plan a consistent and strategic content publishing process. This approach enhances your brand’s online visibility and strengthens your engagement with your audience.
The cost of content and blog management varies depending on the scope and requirements of your project. We apply varied pricing for projects, from simple blog posts to intricate content strategies. Costs may encompass keyword research, content creation, editing, publishing, and performance reporting. We provide a detailed proposal, evaluating your needs and goals to offer the most suitable pricing.
Our content and blog management services come with several key benefits. Consistent, high-quality content creation elevates your brand’s online presence and improves SEO rankings. We strengthen engagement with your target audience and increase customer loyalty. Our expert team delivers strategic content solutions that align with your brand’s needs, carefully managing your blog projects. We continuously optimize and refine your content through monthly performance reports, driving you toward your digital marketing objectives.